SBM clients

GetInsured was founded on the belief that technology could improve access to health care. We have spent almost 15 years building health insurance shopping and enrollment systems, striving to provide easy-to-understand interfaces that help consumers find the plans that best fit their individual and family needs. GetInsured is now the leading provider of health insurance technology and customer service solutions for state governments, employers, and consumers. Since 2010, our execution focus has been on the ACA, and specifically State-Based Marketplaces/Exchanges, their partners and customers. Through constant innovation, evaluation and improvement, GetInsured exceeds expectations with outstanding customer solutions, reliable delivery and impeccable quality.

Brief History: GetInsured was founded in Palo Alto, California in 2005, by Chini Krishnan and Shankar Srinivasan, current CEO and COO, respectively. Both founders had encountered obstacles to purchasing health insurance for themselves and their families, despite having the financial resources to do so. With a track record of outstanding success in software development for healthcare, financial services and Internet security, they devoted their talents to making it as easy for Americans to find and purchase health insurance as it is to buy an airplane ticket or book a hotel room online.

States Served: Our marketplace implementation experience spans seven states, and our award-winning decision support tools have been an integral part of each of them. The State-Based Marketplaces in the States of California and Idaho run on our platform today and have done so successfully for more than six years now. The exchanges for the States of Minnesota and Nevada have both contracted with us to replace their current legacy platform—Connecture in case of Minnesota, FFM in case of Nevada. Both Pennsylvania and New Jersey will be making the transition from to a state-based marketplace running on our technology.

Awards: We’ve set the industry bar with site designs and tools that make it easy for consumers to shop, compare and enroll in plans online. For more than a decade, we’ve operated a large-scale private health insurance exchange and consumer support centers that today serve millions of consumers annually in a marketplace of more than 17,000 health insurance plans. The Webby Awards and the Web Marketing Association have recognized GetInsured with 2013, 2014, 2015, 2016, 2017, 2018, and 2019 awards for our streamlined user interfaces and innovative tools that make health insurance shopping and enrollment easy and intuitive for consumers.

Web Awards:

    • 2019 Health Care Standard of Excellence
    • 2019 Insurance Standard of Excellence
    • 2018 Outstanding Website
    • 2017 Health Care Standard of Excellence
    • 2016 Outstanding Website
    • 2015 Health Care Standard of Excellence
    • 2014 Health Care Standard of Excellence

Webby Awards:

    • 2016, 2015 & 2014 Honoree
      Best Way to Purchase Health Insurance